Being All Over is Important, Targeting Even More So

I mentioned in my 3G, Got:Give:Get, the other day at Eliances that while having a presences on all the biggie Social Platforms, LinkedIN, Facebook Pages, Twitter, Instagram, YouTube, SnapChat and Pinterest you should only focus on a couple. Get those two working really well, then expand. Not all of them are a perfect fit for your business but having a small presence is ok. What […]

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Who Needs 30 Seconds

I’ve long suspected that even a 30 second commercial is too long, unless a good story is being told. You know the ones, we see them during the Super Bowl. Alas most of the time we recall the story not the product that was advertised. It takes talent and effort to create the proper message. But you do not need 30 seconds to do proper. […]

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