How Starbucks Built a Global Coffee Empire
From fool.com comes this article on how Starbucks came to be. As they put it, with more than 20,000 coffeehouses spread over 60 countries, Starbucks (NASDAQ: SBUX ) has built a very profitable coffee empire. Impressive marketing efforts, continuous menu innovation, and strategic geographical expansion helped Starbucks grow its revenue quickly; in fact, revenue reached $13.
There is also a daily publication on coffee that I get and like to read. Its called Coffee Grounds Reports. It has been stories about the coffee business from around the world actually.